So Ad's, Specialized Social Media Agency

The 100% Social Offering

So'Ads is Ad's up's specialised social media agency

Specialising in strategies and optimisation of advertising campaigns on Facebook Ads & social networks, So'Ads and its team of certified experts work with you throughout the implementation of your digital strategy on Facebook Ads. We work side by side with our partners to offer you a customised and innovative multi-channel strategy.

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Strategies

Together we determine what's important in the context of your business by focusing on the most relevant KPIs. Then, we select the media and audiences which are best suited to your business model and we advise you on the creation of images for each.

Optimization

Our expertise in optimising campaigns is based on deep analysis and various A/B tests which allow us to identify the most effective combinations of audiences, images, placements and bid strategy.

Analysis

So'Ads retrieves campaign data and compiles it in clear and detailed reports. You therefore have ongoing access to data to easily analyse and measure the performance of your ads.

Social media

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Facebook

2 billion users
SoAds-ico-audience AUDIENCE NETWORK

The Audience Network increases your potential audience on Facebook's partner applications and websites. Several advertising formats are available, and the native format will naturally boost your conversion rates. Other equally powerful formats exist, such as interstitials, banners and integrated videos.

SoAds-ico-facebook FACEBOOK ADS

With over 2 billion users globally and 33 million in France, Facebook is the number one social network in the world. So'Ads supports you in implementing a digital strategy tailored to your business which will both generate visibility, recall and awareness of your brand and increase your sales and ROI.

SoAds-ico-messenger MESSENGER

Communication happens constantly on social media, meaning you're always in touch with web users. It is now more personalised and direct with the advent of instant messaging and chatbots. As a result, So'Ads helps you promote your Facebook Messenger Bots.

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Instagram

700 million logons

700 million people log on to Instagram each month to check the content posted by their friends, celebrities and brands. With 80% of users following at least one brand, Instagram is far from being just a source of inspiration. This network constitutes a genuine performance lever which So'Ads can help you to activate.

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Twitter Ads

328 million users

The internationally-known micro-blogging site doesn't escape So'Ads' expertise. We are able to offer sophisticated targeting of 328 million active network users to increase your visibility and conversions.

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LinkedIn

LinkedIn, the most important professional platform in the world, is particularly suited to the generation of B2B leads. It is professionals' indispensable and chosen medium for finding new clients. So'Ads helps you effectively distribute your ads to this qualified audience consisting mostly of upper socio-professionals.

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Snapchat

Developing a Snapchat strategy allows you to establish your brand as innovative and on-trend to 166 million highly-engaged users each day.

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Waze

Are you looking for an effective way to promote your establishment? So'Ads offers its expertise in Waze, the most popular community-based traffic and search application on the market.

Le Bon Coin

Case study

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Une stratégie Social Ads 360 pour l'application leboncoin Emploi Cadres !

À la suite du rachat de l'application mobile Kudoz, renommée leboncoin Emploi Cadres, Leboncoin souhaitait être accompagné sur le rebranding et la stratégie de performance mobile sur les réseaux sociaux, pour leur nouvelle application.

Pour répondre à leur problématique de générations de candidatures et d'installations d'applications, Leboncoin a fait appel à So'Ads pour les aider à articuler une stratégie mix marketing performante.

Orchestrant un dispositif social media (Instagram Ads, Facebook Ads, Twitter Ads, Linkedin Ads), combiné à des leviers d'acquisition mobile (Search, Display, YouTube Ads, Apple Search Ads), So'Ads les a également accompagné sur la partie créative de leurs visuels, ainsi que de leurs messages publicitaires.

Grâce à leur nouvelle stratégie de promotion d'applications mobiles, Leboncoin a déjà engendré plus de 200 000 téléchargements d'applications depuis le début du partenariat.

B&B

Case study

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Augmenter l'engagement de son audience grâce à Facebook Ads !

Levier incontournable pour les annonceurs du voyage et du tourisme, Facebook permet d'inspirer et d'atteindre les internautes en phase de planification de leurs prochaines vacances.

C'est en partant de ce constat que B&B Hotels fait appel à So'Ads, afin d'être accompagnés dans l'élaboration et la réalisation d'une stratégie SMA performante, dédiée aux spécificités du réseau social.

Leur objectif est à la fois de développer leur notoriété, mais surtout d'augmenter le nombre de réservations de chambres d'hôtels, notamment grâce aux nombreuses options de ciblage disponibles, dont le “Trip Consideration”.

Grâce au travail réalisé sur les audiences similaires aux personnes ayant visitées des pages d'hôtels spécifiques, Facebook Ads permet à la chaîne hôtelière de réaliser une stratégie de push marketing précise et performante, avec déjà plus d’1,8 millions de personnes atteintes.

More than 390 customers trust us

  • Sport

  • Wine & spirits

  • Software, apps & ict

  • Retail

  • Leather craft

  • Education & learning

  • Retail

  • Jewellery

  • Retail